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		<title>Celebrating 10 Years as ISE&#8217;s PR Agency </title>
		<link>https://wildwoodplus.com/news/celebrating-10-years-as-ises-pr-agency/</link>
		
		<dc:creator><![CDATA[Samantha Ward]]></dc:creator>
		<pubDate>Thu, 09 Apr 2026 16:15:02 +0000</pubDate>
				<category><![CDATA[ProAV]]></category>
		<category><![CDATA[Residential AV]]></category>
		<category><![CDATA[Wildwood]]></category>
		<category><![CDATA[Event Management]]></category>
		<category><![CDATA[pr]]></category>
		<guid isPermaLink="false">https://wildwoodplus.com/?p=5634</guid>

					<description><![CDATA[Reflecting on Ten Years of Partnership, Progress, and PR Excellence.
For any public relations agency, longevity and lasting client relationships are the ultimate testament to success.]]></description>
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	<p>Reflecting on Ten Years of Partnership, Progress, and PR Excellence.</p>
<p>For any public relations agency, longevity and lasting client relationships are the ultimate testament to success. This year, as we marked our tenth year as the official PR agency for <a href="https://www.iseurope.org/">Integrated Systems Europe</a> (ISE), we’re not just celebrating a business partnership — we’re recognising a decade-long journey of growth, collaboration, and transformative storytelling.</p>
<h2>A Testament to Trust and Consistency</h2>
<p>In an industry often impacted by uncertain market conditions, short-term contracts, and shifting alliances, being entrusted with ISE’s PR for just over a decade is a proud milestone for Wildwood Plus. It speaks volumes about the trust that ISE places in our team, and our ability to consistently deliver results that support their evolving goals. This long-standing partnership is also a reflection of our deep understanding of the ISE brand and varied audiences.</p>
<p><img decoding="async" src="https://wildwoodplus.com/wp-content/uploads/2026/02/IMG_8733-1024x768.jpeg" alt="The Wildwood Plus team at ISE 2026"/></p>
<h2>Navigating a Decade of Industry Evolution</h2>
<p>ISE has grown exponentially over the past decade, securing its spot as the flagship event for the professional AV and systems integration sector. To be at the helm of PR throughout this period has meant more than simply promoting an event. It has required us to stay ahead of technological trends, adapt our communications to shifting media landscapes, and to continually innovate in how we tell the ISE story. Each edition of this unique show has brought new challenges and opportunities, which is something we love about working with ISE; it’s an opportunity for our team to flex their professional muscles and it’s always, ALWAYS exciting!</p>
<p>Since 2016, Wildwood has played a pivotal role in shaping ISE’s profile, not just as an exhibition, but as a thought leader and hub for the global AV community. From orchestrating high-impact media campaigns to handling crisis communications and engaging with international media, our work has supported ISE’s reputation as the must-attend event in the sector.</p>
<p>We also manage the Press Office at ISE each year. This gives us a great opportunity to foster strong relationships with international media but also showcases our professionalism as an agency. A press room should always be a haven for journalists, away from exhibitors, clients and dare I say it, PR people – all wanting an opportunity to &nbsp;&nbsp;sell in stories. We want to ensure the world’s media have the space and freedom to focus on filing copy and resting. And that is exactly what we make it – no pitching, no selling – just us being helpful, protecting their haven and delivering a great service.</p>
<p><img decoding="async" src="https://wildwoodplus.com/wp-content/uploads/2026/03/Image-13.jpg" alt="The Integrated Systems (ISE) 2026 team with Wildwood Plus"/></p>
<h2>Creating Lasting Impact</h2>
<p>Of course, we all know that the true measure of a PR agency’s success lies in the impact it creates for its clients. During our tenure, we have generated many thousands of media articles, facilitated hundreds of interviews with ISE, keynote speakers, industry leaders, analysts and grown ISE’s media footprint year on year. Our efforts have helped attract new audiences &#8211; a vital strategy for a growing global event! This legacy of impact is something of which we are immensely proud, and it fuels our commitment to keep raising the bar.</p>
<h2>Celebrating the People Behind the Success</h2>
<p>Ultimately, this milestone is as much about people as it is about strategy. It’s about the strong relationships we’ve forged with the ISE team, the press, exhibitors, analysts and the wider AV community. It’s about the countless hours, creativity, and passion poured into every campaign, and the collective drive to make each edition more successful than the last.</p>
<p><img decoding="async" src="https://wildwoodplus.com/wp-content/uploads/2026/03/DSC01111-683x1024.jpg" alt="Will Houston and Elissa Medhurst at Integrated Systems Europe (ISE) 2026"/></p>
<h2>Looking Ahead</h2>
<p>As we celebrate the record-breaking success of ISE 2026, we look back with pride and forwards with excitement. Being ISE’s PR agency is a badge of honour, it&#8217;s a recognition of trust, expertise, and enduring partnership. Here’s to a decade of achievements, and to many more editions of breaking new ground together.</p>
<p>And here’s to the Wildwood Plus team members – both past and present – that have surfed this wave with us. Thank you!</p>
<p><img decoding="async" alt="ISE 2026 Push Beyond" src="https://wildwoodplus.com/wp-content/uploads/2026/02/IMG_1678-scaled.jpeg"/></p>
<h2>Celebrating 10 Yearsas ISE&#8217;s PR Agency</h2>
<p><strong>Contact Wildwood Plus today to discover how we can support your event</strong></p>
<p><a href="https://wildwoodplus.com/lets-collaborate/">Get in touch today</a></p>
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		<title>A Moment to Celebrate&#8230;</title>
		<link>https://wildwoodplus.com/news/a-moment-to-celebrate/</link>
		
		<dc:creator><![CDATA[Tanya Houston]]></dc:creator>
		<pubDate>Tue, 17 Feb 2026 16:57:24 +0000</pubDate>
				<category><![CDATA[ProAV]]></category>
		<category><![CDATA[Residential AV]]></category>
		<category><![CDATA[Wildwood]]></category>
		<category><![CDATA[Event Management]]></category>
		<category><![CDATA[ISE]]></category>
		<category><![CDATA[pr]]></category>
		<guid isPermaLink="false">https://wildwoodplus.com/?p=5451</guid>

					<description><![CDATA[A Moment to Celebrate the Teams, the Partners, the Media, and the Extraordinary Wildwood Plus Crew Who “Pushed Beyond” at ISE 2026.]]></description>
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	<p>…the Teams, the Partners, the Media, and the Extraordinary Wildwood Plus Crew Who “Pushed Beyond” at <a href="https://www.iseurope.org/">ISE 2026</a>.</p>
<p>ISE 2026 will go down as one of the most ambitious and impactful editions ever. Not being in Barcelona for the show this year was incredibly tough. As many of you know, I needed to stay close to home this year, and I’m endlessly grateful to everyone who stepped in so effortlessly while I focused on what mattered most. Their support, both professional and personal, has meant everything.</p>
<p>Even watching this awesome event from the UK, the scale, energy and global momentum were unmistakable. It was a real testament to the people who power this industry and refuse to stand still.</p>
<p><img decoding="async" src="https://wildwoodplus.com/wp-content/uploads/2026/02/ESP_9231-scaled.jpg" alt=""/><em><em>Image Credit &#8211; Integrated Systems Europe</em></em></p>
<h2>To the ISE Team&#8230;</h2>
<p>Thank you for delivering an event that once again set the standard for the global AV landscape. With 92,710 attendees (!), more than 1,700 exhibitors, deep‑dive content across every technological vertical, and a show theme rooted in ambition <strong><mark>Push Beyond</mark></strong> you created an environment that inspired, challenged, and connected the world’s best. </p>
<p>The result? A truly world‑class showcase of innovation, craft and collaboration, yet again breaking records. There has been A LOT of fantastic coverage on the show – and if you missed it – check out <a href="http://www.iseurope.org">Integrated Systems Europe</a> where you can find all the stories!</p>
<p><img decoding="async" src="https://wildwoodplus.com/wp-content/uploads/2026/02/BB8A2854-1-1.jpg" alt=""/><em><em>Image Credit &#8211; Integrated Systems Europe</em></em></p>
<h2>To AVIXA &amp; CEDIA, the Organisations Behind the Show’s Heart… </h2>
<p>ISE isn’t just a trade show, it’s a partnership. And year after year, <a href="http://www.avixa.org">AVIXA</a> and <a href="http://www.cedia.org">CEDIA</a> curate the soul of the event through programming, community engagement and global leadership. </p>
<p>I am honoured to co-lead the <a href="https://www.avixa.org/membership/committees-councils/avixa-women-s-council/avixa-women-council-local-groups/avixa-women-s-council-uk">UK AVIXA Women’s Council</a> and every year at ISE, it is a chance to meet up, support other women and allies in this vibrant industry, making new connections and hearing inspiring experiences.</p>
<p>A new initiative this year was the inaugural AVIXA Women in AV Collective (which made such a powerful statement this year) to the countless AVIXA Council meetups, broadcast sessions, strategic gatherings and community‑building activities, the AVIXA presence was felt everywhere as a true reflection of their commitment to elevating the people of our industry.</p>
<p>CEDIA’s ongoing leadership and presence ensured that integrators, technical specialists, residential professionals and innovators had a home within the show; one grounded in expertise, education and excellence. The CEDIA Smart Home Stage and its Education programme was packed with insightful, entertaining and inspiring content.</p>
<p><img decoding="async" src="https://wildwoodplus.com/wp-content/uploads/2026/02/MCS06048.jpg" alt=""/><em><em>Image Credit &#8211; Integrated Systems Europe</em></em></p>
<h2>To the Content Teams&#8230;</h2>
<p>The <a href="https://www.iseurope.org/content-programme">education, summits &amp; conferences programme</a> this year was nothing short of exceptional and yet again, provided delegates with a phenomenal choice of learning and development. The depth, ambition and relevance of the sessions pushed far beyond product to focus on the skills, insights, foresight and professional development our industry needs to SPARK growth.</p>
<p>From AI and interoperability to immersive experience design, future‑ready infrastructure, sustainability and creative technology, the wide and varied content programme delivered knowledge that will ripple well beyond the show floor. A huge thank‑you to every organiser, speaker, educator, moderator and content curator who invested their expertise into making the programme such a standout success.</p>
<h2>To the World&#8217;s Media&#8230; </h2>
<p>Thank you for amplifying the stories, the technology and, most importantly, the people of our industry. Through coverage, interviews, features and analysis, you ensured the pulse of ISE reached far beyond the halls of Fira Barcelona. Managing the onsite Press Office is an honour and getting to connect in person with the editors, publishers, journalists, photographers, videographers, commercial teams that we talk to all year round is awesome.</p>
<p>Your work brings global visibility to the show, our clients, partners, councils and communities. It ensures the innovation and human brilliance of this sector is seen, understood and celebrated across borders and industries.</p>
<p><img decoding="async" src="https://wildwoodplus.com/wp-content/uploads/2026/02/f6ea72db-ff37-4b00-af3c-632807ce5a14-1.jpg" alt="Wildwood Plus team at ISE 2026"/></p>
<h2>And Finally&#8230;The Biggest Shout‑Out</h2>
<p>To the Wildwood PLUS Team &#8211; I could not be prouder. This year, you<mark> <strong>Pushed Beyond</strong></mark> in every sense:</p>
<ul>
<li>Managing the press room with absolute professionalism and warmth</li>
<li>Supporting the ISE Press team, media and agencies and partners throughout the week</li>
<li>Ensuring every Wildwood client felt represented, looked after, and set up for success</li>
<li>Showing up across the halls, meetings, content rooms and media channels with energy, insight and heart</li>
<li>Living and breathing the spirit of this year’s theme, not just meeting expectations, but pushing beyond and surpassing them</li>
<li>Making connections and enjoying new business conversations – just awesome!</li>
</ul>
<p>You embraced the intensity, the opportunities, the pressure, the pace and you delivered. With humour, with grit, with passion and the trademark Wildwood “we’ve‑got‑this” attitude that makes our team so special.</p>
<p>Even from afar, watching you shine was one of the proudest moments of my career. This year, you didn’t just work hard…you lived our Wildwood CORE Values in every step of the journey.</p>
<h2>In a Year Defined by “Push Beyond” Wildwood Plus Truly Did</h2>
<p>Thank you to every single one of you.<br />Thank you to all our partners for trusting us.<br />And thank you to this incredible industry for always striving higher.</p>
<p><strong>Here’s to the stories told, the relationships built, the clients supported, and the boundaries broken. Here’s to ISE 2026, and to everything it will spark next.</strong></p>
<p><img decoding="async" alt="Push Beyond at ISE 2026" src="https://wildwoodplus.com/wp-content/uploads/2026/02/f729210a-ba62-4bba-9875-ff6812a1f973-2.jpg"/></p>
<h2>A Momentto Celebrate&#8230;</h2>
<p><strong>Contact Wildwood Plus today to discover how we can support your event</strong></p>
<p><a href="https://wildwoodplus.com/lets-collaborate/">Get in touch today</a></p>
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		<title>36 Hours at ISE 2026: Your Whirlwind Guide to the World’s Biggest AV Show</title>
		<link>https://wildwoodplus.com/news/36-hours-at-ise-2026/</link>
		
		<dc:creator><![CDATA[Andrew Smith]]></dc:creator>
		<pubDate>Tue, 13 Jan 2026 10:01:06 +0000</pubDate>
				<category><![CDATA[ProAV]]></category>
		<category><![CDATA[Residential AV]]></category>
		<category><![CDATA[Event Management]]></category>
		<category><![CDATA[ISE]]></category>
		<category><![CDATA[pr]]></category>
		<guid isPermaLink="false">https://wildwoodplus.com/?p=5422</guid>

					<description><![CDATA[Sure, the show is huge (we’re talking 1,600+ exhibitors and eight halls worth of AV brilliance), but you can still squeeze in a really great experience on little time. ]]></description>
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	<p>Got 36 hours to spend at ISE 2026? Perfect.&nbsp;</p>
<p>Sure, the show is huge (we’re&nbsp;talking 1,600+ exhibitors and eight halls worth of AV brilliance), but you can still squeeze in a really&nbsp;great&nbsp;experience&nbsp;on little time.&nbsp;This year’s theme, Push Beyond, sets the tone: think&nbsp;big ideas, bold tech, and plenty of moments that remind you why this industry is so exciting.&nbsp;Here’s&nbsp;how to get the most out of a day and a half at ISE 2026.&nbsp;&nbsp;</p>
<h2>Get Your Bearings</h2>
<p>The sheer scale of ISE can be overwhelming if you just dive in without a plan. With a vast array of exhibitors and multiple Technology Zones, your first mission is simply to get oriented. Luckily, the layout makes sense once&nbsp;you’ve&nbsp;walked it.&nbsp;</p>
<p>Start in Halls 1 and 2, home to Unified Communications, Education Tech, Smart Buildings and Residential solutions – a great warm-up for&nbsp;what’s&nbsp;to come. Then wander towards Hall 4 for Digital Signage,&nbsp;DooH&nbsp;and Broadcast AV, where massive LED walls and emerging content platforms are buzzing with demos. Audio dominates Halls 7 and 8.1, alongside Lighting &amp; Staging and the always electric Multi-Technology Zone.&nbsp;&nbsp;</p>
<p>You&nbsp;don’t&nbsp;need to stop at everything (and you can’t), but a good loop of the floor helps you bookmark the stands&nbsp;you’ll&nbsp;want to revisit later.&nbsp;It’s&nbsp;all about getting a feel for where the energy&nbsp;and innovation&nbsp;sit&nbsp;this year.&nbsp;&nbsp;</p>
<p><img decoding="async" src="https://wildwoodplus.com/wp-content/uploads/2026/01/f861ec44-778b-485a-adde-e6e57fe1cf2e.jpg" alt="ISE Show Floor"/></p>
<h2>Seek Out the New Stuff&nbsp;</h2>
<p>ISE is great at reinventing itself, and 2026 brings several new and noticeably refreshed destinations worth setting time aside for.&nbsp;&nbsp;</p>
<p>First up, Innovation Park in Congress Square is back – and bigger.&nbsp;This is where&nbsp;you’ll&nbsp;find startups, fresh thinking, and the kind of pitches and panel chats that hint at where the industry is heading next. If&nbsp;you’re&nbsp;a fan of fast-paced, future-focused ideas,&nbsp;it’s&nbsp;a must.&nbsp;&nbsp;</p>
<p>Just a short walk away,&nbsp;you’ll&nbsp;find something completely new: Spark. Debuting this year in Hall 8.1, Spark pulls together creatives and innovators from across different industries.&nbsp;It’s&nbsp;the place for&nbsp;big ideas, unexpected&nbsp;collaborations&nbsp;and cross-discipline inspiration. Even if you&nbsp;don’t&nbsp;work in the ‘creative industries,’&nbsp;it’s&nbsp;an&nbsp;energising&nbsp;opportunity&nbsp;to see where AV intersects with design, art, retail, and entertainment.&nbsp;</p>
<p>Audio lovers should pop into the brand-new High-End Listening Suites in CC2. These acoustically optimised rooms are designed for critical listening, complementing the already&nbsp;excellent&nbsp;Audio Demo Rooms&nbsp;and Outdoor Demo Area. Whether&nbsp;you’re&nbsp;an audiophile or&nbsp;just curious,&nbsp;it’s&nbsp;worth experiencing the difference a purpose-built space makes.&nbsp;</p>
<p>And if you enjoy seeing the next generation of talent in action, the ISE Hackathon returns&nbsp;for 2026&nbsp;with&nbsp;a host of&nbsp;student teams&nbsp;once again&nbsp;tackling real-world challenges in sustainability,&nbsp;cybersecurity&nbsp;and innovation.&nbsp;It’s&nbsp;inspiring, fast-paced, and a refreshing reminder of how much creativity is&nbsp;a core part of the industry.&nbsp;&nbsp;</p>
<p><img decoding="async" src="https://wildwoodplus.com/wp-content/uploads/2026/01/Image-26.jpg" alt="ISE Talk"/></p>
<h2>Pick at Least One Summit, It’s Worth It </h2>
<p>Even with limited time,&nbsp;it’s&nbsp;worth attending at least one summit or conference.&nbsp;They’re&nbsp;compact, insightful, and&nbsp;a nice change&nbsp;of pace from walking the halls.&nbsp;&nbsp;</p>
<p>The&nbsp;CyberSecurity&nbsp;Summit is brand new for 2026, tackling the escalating cybersecurity challenges facing the AV industry. AV systems are increasingly embedded in critical infrastructure, so understanding&nbsp;cyber risks is non-negotiable.&nbsp;The summit also includes an optional tour of the Port of Barcelona’s Police Control Room, which is a rare chance to see&nbsp;the convergence of&nbsp;cybersecurity and AV in&nbsp;action.&nbsp;</p>
<p>Another&nbsp;valuable session&nbsp;is the&nbsp;Control Rooms Summit, focused on mission-critical operations, covering everything from operator wellbeing to AI-assisted decision-making.&nbsp;It’s&nbsp;only half a day, so&nbsp;doesn’t&nbsp;eat too much into your schedule.&nbsp;&nbsp;</p>
<p>Bonus&nbsp;option:&nbsp;if&nbsp;the&nbsp;timing lines up,&nbsp;don’t&nbsp;miss&nbsp;Sol Rashidi’s keynote. Her&nbsp;session,&nbsp;‘<em>The AI Reality Check’</em>,&nbsp;promises to unpack&nbsp;what it really&nbsp;takes for organisations to scale AI—cutting through hype and highlighting the leadership needed for the next decade.&nbsp;</p>
<p><img decoding="async" src="https://wildwoodplus.com/wp-content/uploads/2026/01/Image-11-1.jpg" alt="ISE Talk"/></p>
<h2>Drop by the Free Stages Between Hall Visits&nbsp;</h2>
<p>One of the easiest wins at ISE is to catch a few sessions at the free-to-attend stages, dotted around the show floor. These bite-sized talks are perfect for filling the gaps between exhibitor visits. The Live Events Stage, CEDIA Smart Home Technology Stage, AVIXA Xchange LIVE, and the Pitching Stage offer everything from tech deep dives to business insights to creative case studies. Low commitment, high value.&nbsp;</p>
<h2>Go Offsite: Tech Tours Are Worth the Detour&nbsp;</h2>
<p>If you have even a little flexibility in your schedule, try squeezing in one of the ISE Tech Tours.&nbsp;They are&nbsp;a unique way to see AV techniques deployed in real environments—not just on a show floor.&nbsp;</p>
<p>The Casa Batlló Immersive Experience is a crowd favourite,&nbsp;showcasing&nbsp;jaw-dropping projection mapping and storytelling inside&nbsp;the&nbsp;Gaudí masterpiece. Meanwhile, the La Salle Campus Innovation Tour covers VR/AR labs, smart building&nbsp;demos&nbsp;and acoustic research. Both provide a refreshing break from the exhibition while giving you a fresh perspective on&nbsp;what’s&nbsp;possible.&nbsp;</p>
<h2>Leave Time for a Last Wander</h2>
<p>Before you rush off to the airport, wander back through the halls to catch any last-minute demos or conversations.&nbsp;You’ll&nbsp;find informal gatherings throughout the show acting as pockets of great networking potential.&nbsp;And if you want to unwind, the ISE Visitor Benefits Programme offers discounts at local attractions—including the playful House of Candy and the atmospheric La Pedrera Night Experience.&nbsp;</p>
<p>Even with only 36 hours, ISE 2026 gives you more than enough to spark&nbsp;innovative ideas, meet new collaborators and explore where the industry is heading next.&nbsp;It’s&nbsp;fast,&nbsp;it’s&nbsp;full-on, and&nbsp;it’s&nbsp;absolutely worth the trip.&nbsp;&nbsp;</p>
<p><img decoding="async" alt="ISE Show Floor" src="https://wildwoodplus.com/wp-content/uploads/2026/01/3a70b66b-d7a4-4e97-bf73-890eaacf0a03.jpg"/></p>
<h2>36 Hours at ISE 2026: Your Whirlwind Guide to the World’s Biggest AV Show</h2>
<p><strong>Contact Wildwood Plus today to discover how we can support your event</strong></p>
<p><a href="https://wildwoodplus.com/lets-collaborate/">Get in touch today</a></p>
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		<title>Spotlight on Education: Why the ‘Connected Classroom’ was a defining feature at ISE 2025 </title>
		<link>https://wildwoodplus.com/news/why-the-connected-classroom-was-a-defining-feature-at-ise-2025/</link>
		
		<dc:creator><![CDATA[Samantha Ward]]></dc:creator>
		<pubDate>Wed, 03 Sep 2025 14:32:47 +0000</pubDate>
				<category><![CDATA[Insights]]></category>
		<category><![CDATA[ProAV]]></category>
		<category><![CDATA[Residential AV]]></category>
		<category><![CDATA[Event Management]]></category>
		<category><![CDATA[ISE]]></category>
		<guid isPermaLink="false">https://wildwoodplus.com/?p=5274</guid>

					<description><![CDATA[Among the many new show floor features and technologies, one feature truly stood out for me: the Connected Classroom]]></description>
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	<p><em>ISE 2025 was a stand-out event in every respect, with record-breaking visitors and exhibitor numbers and exceptional feedback across the industry. Among the many new show floor features and technologies, one feature truly stood out for me: the </em><a href="https://www.iseurope.org/connected-classroom"><em>Connected Classroom</em></a><em>. As many of us prepare for the start of a new school term, I’m reflecting on why the Connect Classroom feature was so influential at ISE 2025.</em> </p>
<p>As a parent of primary school-age children, the Connected Classroom resonated deeply with me. In these uncertain times, we live in hope for the next generation, which is possibly why this show floor feature seemed to strike a chord with many others as well. Powered by Logitech, the Connected Classroom was an immersive showcase experience where visitors could connect and engage with solutions designed to create inspirational learning environments.&nbsp;</p>
<h2>Dedicated Zones</h2>
<p>The space featured over 30 products from brands including Logitech, Brainstorm, Alfalite, Minus45DB, Sensory Nook, and SMART Technologies. These products were integrated into four distinct zones: the Social Learning Zone, the Teacher’s Zone, the Hybrid Learning Zone, and the Streamers and Creators’ Zone. Seeing competing brands come together to showcase the future of learning was truly inspiring. It provided a glimpse into the technologies that our children could benefit from during their educational journey.&nbsp;</p>
<p>The Connected Classroom highlighted the importance of technologies to facilitate hybrid learning, content creation tools, ensuring greater accessibility for students, and providing EdTech support for teachers. It was more than just a display of technologies; it lifted the curtain on EdTech and institutional learning in the modern world. &nbsp;&nbsp;</p>
<h2>Two Perspectives</h2>
<p>Personally, I loved exploring the kind of solutions that my children might have access to in their classroom now and in the future.&nbsp;&nbsp;</p>
<p>Professionally, I found this feature to be an education in itself. At Wildwood Plus, we often attend EdTech events to support clients and gather research and trend information, but it’s rare to see such an interactive, collaborative showcase between industry leaders. It set a benchmark for me, and I hope to see more features like this representing other industry vertical sectors – the connected home, the connected workspace, the connected car…has a ring to it, watch this space!&nbsp;</p>
<p><img decoding="async" src="https://wildwoodplus.com/wp-content/uploads/2025/09/connected-classroom-3-1024x480.jpg" alt=""/></p>
<h2>Supporting Education Everywhere </h2>
<p>Going a step further, the Connected Classroom was also a conscious show floor feature. Recognising that not all children will be fortunate enough to access state-of-the-art educational facilities, all the equipment featured in this year’s Connected Classroom was donated to the UNICEF/ITU Giga programme. This programme aims to get every classroom in the world online.&nbsp;</p>
<p>This also feeds into Project Impact, ISE’s legacy programme, and rounds the project back to what really matters; providing every child with the tools they need to access education.&nbsp;&nbsp;</p>
<p>I’m exciting to discover what’s in store for ISE 2026 and finding out how the EdTech landscape has evolved in the past 12 months. At Wildwood, we’re working closely with ISE to drive industry communications in the lead up to ISE 2026, as its <a href="https://wildwoodplus.com/news/how-did-we-deliver-successful-media-engagement-at-ise-2025/">channel PR agency</a> for the 9<sup>th</sup> year running.&nbsp;&nbsp;</p>
<p>Stay tuned at <a href="https://www.iseurope.org/">ISEeurope.org</a> to be the first to know about what’s on the agenda for ISE 2026.</p>
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		<title>Pro AV Trends and Innovations ahead of InfoComm 2025</title>
		<link>https://wildwoodplus.com/news/pro-av-trends-and-innovations-ahead-of-infocomm-2025/</link>
		
		<dc:creator><![CDATA[Oliver Berrow]]></dc:creator>
		<pubDate>Thu, 15 May 2025 09:44:51 +0000</pubDate>
				<category><![CDATA[ProAV]]></category>
		<category><![CDATA[Event Management]]></category>
		<category><![CDATA[pr]]></category>
		<category><![CDATA[report]]></category>
		<guid isPermaLink="false">https://wildwoodplus.com/?p=5060</guid>

					<description><![CDATA[As the Pro AV industry gears up for InfoComm 2025 in Orlando, excitement builds around the year's U.S. trade show. Key themes include economic impacts, emerging technologies like LED and AI, and sustainability efforts. InfoComm 2025 offers a valuable opportunity to explore trends and innovations shaping the Pro AV sector]]></description>
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	<p>As the Pro AV industry prepares for <a href="https://www.infocommshow.org/">InfoComm 2025 Orlando</a>, anticipation builds around what the year&#8217;s biggest U.S. trade show will reveal.</p>
<p>Taking place in June at the Orange County Convention Center, InfoComm promises to spotlight the most important Pro AV trends of 2025, showcase the latest AV industry innovations, and build on momentum from a successful ISE earlier in the year.</p>
<p>With integrators, manufacturers, and end users coming together at a pivotal moment in the AV calendar, here are some key aspects and themes expected to shape discussions at the show, and in the months ahead.&nbsp;</p>
<h2>Pro AV Industry Trends&nbsp;</h2>
<p>Global economic uncertainty continues to influence Pro AV business strategy, with factors like tariffs, inflation, and interest rates affecting everything from manufacturing costs to end-user spending. These macro-economic forces will be explored in-depth at <a href="https://www.avixa.org/">AVIXA</a>’s “Market Insights Lunch: State of the AV Industry” on Tuesday, June 10.&nbsp;</p>
<p>The session will feature exclusive findings from AVIXA’s 2025 Industry Outlook and Trends Analysis (IOTA) report, delivering forecasts on industry size and future growth. Attendees will also gain insights from recent end-user demand surveys, revealing current purchasing patterns and priorities. In an unpredictable market, staying informed is essential—and this research offers a valuable roadmap for navigating what&#8217;s next in Pro AV communications and technology planning.&nbsp;</p>
<p><img decoding="async" src="https://wildwoodplus.com/wp-content/uploads/2025/05/Trade-Show-Demonstration.png" alt=""/></p>
<h2>Emerging Tech &amp; Innovation&nbsp;</h2>
<p>Trade shows remain a key destination for discovering cutting-edge AV technology in real-world settings. InfoComm 2025 serves as a mid-year checkpoint to assess which emerging trends are translating into commercial solutions—and which are set to disrupt the market.</p>
<p>Expect to see continued growth in LED technologies, along with the evolving role of AI, IoT, and AV-over-IP. Questions abound. What’s the next leap in display innovation? How will intelligent systems enhance control and collaboration? Can AV systems become even more flexible and adaptive for hybrid environments?</p>
<p>Big product announcements often remain under wraps until the show, but leading manufacturers are expected to unveil AV industry innovations that address the needs of today’s increasingly integrated, software-driven installations.</p>
<h2>Enhancements&nbsp;</h2>
<p>While major breakthroughs often steal the spotlight, incremental improvements in existing technologies are driving significant value for integrators and clients alike. Enhancements in processing power, brightness, resolution, and form factor can improve performance, reduce installation complexity, and increase ROI.</p>
<p>From sharper pixel pitches to improved user interfaces and automation, these refinements reflect a steady march of progress. The focus is often on practical, cost-effective upgrades, reminding us that in Pro AV, it’s not always about revolution, but consistent evolution.</p>
<p><img decoding="async" alt="" src="https://wildwoodplus.com/wp-content/uploads/2025/05/Sustainability_Earth-Day-InfoComm-Image.png"/></p>
<h2>Trends and Innovations</h2>
<p><img decoding="async" src="https://wildwoodplus.com/wp-content/uploads/2025/05/InfoComm-Quad-Image-AVIXA_IC-Logo.png" alt=""/></p>
<h2>Sustainability&nbsp;</h2>
<p>Sustainability continues to shape decision-making across the AV sector.</p>
<p>More organisations are seeking ways to reduce energy consumption, limit waste, and make environmentally conscious choices—without compromising performance.&nbsp;</p>
<p><a href="https://www.ametekesp.com/surgex">AMETEK SurgeX</a> is helping integrators meet these goals through innovations in power management. Their technology supports smarter energy use through scheduled shutdowns, phantom power reduction, and remote monitoring—not only minimising environmental impact but also lowering service costs.&nbsp;</p>
<p><a href="https://www.vitec.com/">IPTV and digital signage provider VITEC</a> is also addressing sustainability challenges through its GreenPEG initiative, which explores energy efficiency in video encoding and decoding—two areas of increasing demand in today&#8217;s bandwidth-intensive applications.&nbsp;</p>
<p>Efforts like these are being recognised in industry awards schemes, where sustainable Pro AV innovations are receiving growing attention.</p>
<h2>Looking Ahead&nbsp;</h2>
<p>InfoComm 2025 Orlando represents a valuable opportunity to explore the trends, research, and technologies shaping the Pro AV sector this year. From macroeconomic insights to micro-level innovations, the event offers a comprehensive view of where the industry is headed—and how businesses can position themselves for growth.</p>
<p>At <a href="https://wildwoodplus.com/"><em>Wildwood Plus</em></a>, we work with manufacturers, integrators, and AV solution providers to craft effective, insight-driven Pro AV public relations strategies. If you&#8217;re attending InfoComm and looking to strengthen your messaging or explore new communications partnerships, we’d love to connect.</p>
<h2>Are you attending InfoComm 2025?&nbsp;</h2>
<p>We’ll be at the show and welcome the opportunity to meet new partners and discuss how strategic PR and communications can support your business goals.&nbsp;</p>
<p><a href="https://wildwoodplus.com/lets-collaborate/">Get in touch today</a></p>
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		<title>How did we deliver successful media engagement at ISE 2025?</title>
		<link>https://wildwoodplus.com/news/how-did-we-deliver-successful-media-engagement-at-ise-2025/</link>
		
		<dc:creator><![CDATA[Samantha Ward]]></dc:creator>
		<pubDate>Mon, 31 Mar 2025 11:54:00 +0000</pubDate>
				<category><![CDATA[Insights]]></category>
		<category><![CDATA[ProAV]]></category>
		<category><![CDATA[Residential AV]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[ISE]]></category>
		<category><![CDATA[Social Media Management]]></category>
		<guid isPermaLink="false">https://wildwoodplus.com/?p=4921</guid>

					<description><![CDATA[Just over a month ago a twelve-strong team from WW+ were out at ISE 2025 in Barcelona – the world’s biggest tradeshow for the AV and Systems Integration industry.]]></description>
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	<p>Just over a month ago a twelve-strong team from WW+ were out at <a href="https://www.iseurope.org/news/ise-2025-reaches-new-heights">ISE 2025</a> in Barcelona – the world’s biggest tradeshow for the pro AV and Systems Integration industry.</p>
<p>An impressive 85,000 attendees soaked up the innovations across eight halls of show floor exhibition space and special features, enjoyed unmatched networking opportunities, and boosted their professional development with ISE’s comprehensive content programme.</p>
<p><img decoding="async" src="https://wildwoodplus.com/wp-content/uploads/2025/03/ISE-press-office-1-scaled.jpg" alt=""/></p>
<h2>It was immense. It was invigorating. It was eye-opening.</h2>
<p>And it was an experience that made me so incredibly proud of all the hard work we’d put in to ensure the delivery of another smooth and enjoyable show.</p>
<p>You see – as well as supporting multiple exhibiting clients – we are also the lead PR agency for ISE <em>AND </em>we manage the ISE Press Office on-site. It’s a mega busy week for Wildwood, but one that we carefully plan, prepare, and train for months in advance.</p>
<p>The experience of working for ISE, and at ISE, and wanting to walk the show floor and be a part of the action, is a thrilling well-choreographed juggling act. All of us playing a role to keep those balls in the air! The whole team gets involved to support the gargantuan effort of managing multiple activities on-site, including client campaigns, panel discussions, interviews, events and more. And there is the team back home who make sure the WW+ office runs smoothly while so many of us are in Barcelona.</p>
<h2>Here are five tips for delivering successful media campaigns at big trade events:</h2>
<h2><strong>1.</strong><mark>Detailed Planning Pays Dividends</mark></h2>
<p>From comfortable footwear to ensuring your spokespeople are fully briefed – get every detail right and you minimise the impact of anything going wrong and it’ll be smooth sailing on the show floor.</p>
<p>We start planning ISE on-site media activity for our clients’ months in advance – confirming spokespeople, detailing key messages, collating media kits, arranging press events etc…</p>
<p>At WW+ we make sure our clients know which media will be visiting their booths and when – we provide a media briefing pack for all client spokespeople, and likewise we make sure the media know which clients they are visiting and when. Everyone is armed with the information they need on the day, and a WW+ team member is always on hand!</p>
<h2><strong>2.</strong><mark>Careful Scheduling is Key</mark></h2>
<p>Build in enough time to get from A-B. And be sure to make the same consideration for your media contacts too. There’s no point in scheduling meetings with a 5-minute gap in between if one is in Hall 8 and the other in Hall 2 – it takes at least 15 minutes to walk that far.</p>
<p>Also think about your feet…it’s a long show and nobody wants to walk 67,000 steps on day one. Ouch</p>
<p>At WW+ we have a live team schedule that can be filtered by client or team member. So, everyone knows where they need to be, and where their colleagues are in case back up is required!</p>
<h2><strong>3.</strong><mark>Remain Agile &#8211; Shifts Happen<strong> <img src="https://s.w.org/images/core/emoji/17.0.2/72x72/1f609.png" alt="😉" class="wp-smiley" style="height: 1em; max-height: 1em;" /></strong></mark></h2>
<p>There are always factors that are beyond our control at big events like ISE. Being able to adapt and handle tricky situations like the level-headed pro’s we are is part of our agency DNA – resilience is one of our <a href="https://wildwoodplus.com/us/our-values/">CORE values</a> after all.</p>
<p>Here’s an example.</p>
<p>At ISE 2025, one journalist didn’t arrive for a VIP client interview. After contacting the journalist by phone (always ensure you have contact details to hand), it transpired that his travel plans had been scuppered by a flight delay. Rather than cancel the meeting, we were able to calmly rearrange to a later timeslot coordinating schedules with both the journalist (on the phone) and the spokesperson (on-site). The journalist was delighted that he didn’t miss out on this interview opportunity, the client was impressed with our quick handling of the situation, and the spokesperson was happy that we’d rescheduled without impacting their day further.</p>
<p>The key is being organised with the information readily available, so you can act swifty and find a solution that works for everyone.</p>
<h2><strong>4.</strong><mark>Make Sure On-site Comms Are Watertight</mark></h2>
<p>With a twelve-strong crew across eight halls and two press offices, it’s vital to stay connected. We might be required to cover a press office shift, a media meeting, or set up a last-minute interview request at the drop of a hat.</p>
<p>We had various means of communication on the show floor, including a dedicated ISE team WhatsApp group, as well as client WhatsApp, Slack and WeChat channels – there are a lot of messages, but we stay in touch!</p>
<h2><strong>5.</strong><mark>Teamwork Makes the Dream Work</mark></h2>
<p>Working together and tag-teaming across the show floor not only kept the schedule flowing smoothly but also kept morale high. At ISE 2025 we had team members that have attended ISE since it launched 21 years ago (ahem, Jeff, Tanya, John) and others that have been coming for 10 years or more (looking at you Shereen, Oliver), as well as some who were there for the first time (hey Becca, Jen).</p>
<p>Then there’s the team back home who support us from afar, managing our non-ISE related accounts, and generally keeping WW+ running smoothly while the event is on. It’s a real team effort to deliver a successful ISE for WW+ clients &#8211; we simply couldn’t do it without an awesome team.</p>
<p><strong><em>So how did we do? We’ll let some of our testimonials do the talking…</em></strong></p>
<blockquote>
<p>&#8220;<mark><em>Wow, what a week!! Thank you so much for the incredible work you delivered on ISE. The interviews, the panel, the coverage, and all your on-the-ground support. I am so appreciative of this team. </em>&#8220;</mark></p>
<p><cite>Director of Global Communications, Sonos</cite>
</p></blockquote>
<blockquote>
<p>&#8220;<mark><em><mark>Thanks to the whole team for your support pre, during and post-ISE.</mark></em></mark>&#8220;</p>
<p><cite>Director of Media Relations, L-Acoustics</cite>
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<blockquote>
<p><mark><em>&#8220;Jeff and his team are impressive as far as PR firms go. I see the gamut when it comes to the PR world. They certainly take care of business in a professional way&#8221;</em></mark></p>
<p><cite>Editor, AV Nirvana</cite>
</p></blockquote>
<blockquote>
<p><mark><em><mark>&#8220;Congrats on another successful ISE, thanks for looking after us all at the show&#8221;</mark></em></mark></p>
<p><cite>Editor, All Things Media</cite>
</p></blockquote>
<blockquote>
<p><mark><em>&#8220;Thanks for all you and the Wildwood team continue to do at ISE supporting the press. Honestly the press room is such a haven and very much appreciated by all of us. If there was ever a &#8216;best in show press room&#8217; award you&#8217;d have it!&#8221;</em></mark></p>
<p><cite>Editor, ProAVL</cite>
</p></blockquote>
<p>If you’re an ISE exhibitor and need support with planning your media strategy for ISE 2026, please get in touch to see how we can help. We’d love to hear from you!</p>
<p><a href="https://wildwoodplus.com/lets-collaborate/">Get in touch today</a></p>
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		<title>We’re Part of the Together for Cinema Team</title>
		<link>https://wildwoodplus.com/news/together-for-cinema-team/</link>
		
		<dc:creator><![CDATA[Shereen Russell]]></dc:creator>
		<pubDate>Thu, 15 Oct 2020 08:49:23 +0000</pubDate>
				<category><![CDATA[ProAV]]></category>
		<category><![CDATA[Residential AV]]></category>
		<category><![CDATA[Wildwood]]></category>
		<guid isPermaLink="false">https://wildwoodpr.com/?p=2150</guid>

					<description><![CDATA[Two members of the company have joined Together for Cinema, a charity scheme that sees the AV industry come together to design and install home cinemas in hospices across the UK. 

Together for Cinema was founded in 2009 by Ian Morrish, and has so far, completed 25 projects. Wanting to continue this progress, Ian has expanded the team to include Jeff Hayward and Shereen Russell from Wildwood, alongside Wendy Griffiths from trade body, CEDIA and Melanie Malcolm from Leeds-based integration firm, Bespoke Home Cinemas.]]></description>
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	<p>Two members of the company have joined <a href="http://www.togetherforcinema.co.uk">Together for Cinema</a>, a charity scheme that sees the AV industry come together to design and install home cinemas in hospices across the UK.&nbsp;</p>
<p>Together for Cinema was founded in 2009 by Ian Morrish, and has so far, completed 25 projects. Wanting to continue this progress, Ian has expanded the team to include Jeff Hayward and Shereen Russell from Wildwood, alongside Wendy Griffiths from trade body, CEDIA and Melanie Malcolm from Leeds-based integration firm, Bespoke Home Cinemas.</p>
<p>“I’m determined to take Together for Cinema forward to achieve the next 25 installations, but I recognise that it’s grown to be much more than a one-person job,” says Ian Morrish. “In different ways, Jeff, Shereen, Wendy and Melanie have all supported Together for Cinema up to this point and they’ll now be joining me more formally on the Together for Cinema team to help with finding, organising and marketing the next series of projects. They’re well-respected and have great connections and skills that will help us keep the momentum going and enrich many more lives in the future.”</p>
<p>“Together for Cinema is a fantastic industry initiative,” comments Jeff Hayward. “We’ve always given it our backing but will now be extending that support from PR and marketing to include extra organisational, administrative and communications activity, as well as promotion on our podcast series, <a href="https://wildwoodpr.com/who-we-are/integrated-home-podcast/">The Integrated Home</a> as official members of the Together for Cinema team. We are actively look for new hospices to work with that would like to have a cinema room installed, as well as integrators to carry out the work and brands who are willing to donate products. With Ian completing the first 25 projects, we are energised to move forward and get another 25 projects lined up as soon as we can.”</p>
<p>The new team has already started planning the next batch of installs. The 26<sup>th</sup> project due to begin at the Forget Me Not Children’s Hospice in Huddersfield in 2021.</p>
<p>Follow Together For Cinema on <a href="http://www.twitter.com/together4cinema">Twitter</a>, <a href="http://www.facebook.com/together4cinema">Facebook</a>, <a href="http://www.instagram.com/togetherforcinema">Instagram</a> and <a href="http://www.linkedin.com/company/together-for-cinema">Linkedin</a></p>
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